Muristek
SK Telecom in a strategic partnership with Morph Interactive SK Telecom Co., South Korea’s top mobile carrier, has made an equity investment in Morph Interactive Co., a local three-dimensional graphics company, to accelerate its metaverse push.SK Telecom said on Wednesday it has purchased an unspecified stake in Morph Interactive to jointly develop new functions for SK’s metaverse platform ifland. The value of the deal wasn’t disclosed.“Morph Interactive has been our key partner since the launch of ifland. With this strategic investment, our partnership in the metaverse business has further strengthened,” said an SK Telecom official. SK Telecom's metaverse platform ifland The signing ceremony was held on ifland, where avatars of the two companies’ executives participated.Morph Interactive specializes in producing augmented reality, virtual reality and motion graphics services based on game developer Unity’s game engine.The two companies plan to add new features to ifland to allow users to play games as well as create and sell in-game items, including avatar costumes, by the end of this year. SK Telecom With the creation of the so-called create-to-earn (C2E) platform, SK Telecom also plans to launch a non-fungible token (NFT) marketplace to let clients trade created items on ifland.Launched in July 2021, ifland is one of the two major metaverse platforms in Korea, along with Naver Corp.’s Zepeto.SK Telecom eventually hopes to take its metaverse platform ifland to the global market.By Han-Gyeol Seonalways@hankyung.comIn-Soo Nam edited this article.
Most Read